October 30, 2024
MARYLAND STATE FAIRGROUNDS
2200 York Road, Lutherville-Timonium, Maryland 21093

Become a Sponsor

Increase your marketing visibility and brand recognition at the Power of Age Expo by becoming an expo sponsor. Proceeds benefit Baltimore County Department of Aging’s (BCDA) Seniors in Need Program. This annual event attracts approximately 11,000 attendees by providing resources, information, life-long learning pursuits, leisure activities, free health screenings, special feature areas and continuous live entertainment. Attendees are older adults, baby boomers, caregivers, families, persons with disabilities and professionals. A wide array of opportunities to sponsor the expo’s 30th anniversary are available.

A list of standard sponsorships is provided below, although sponsorships are frequently personalized to meet the marketing objectives of each business.

*Sponsorship benefits determine final pricing.

Entertainment Sponsor: $15,000 and up

Provided upon request.

Platinum Sponsor: $10,000

Gift Sponsor–limited to two sponsors for $10,000 each.

  • Company logo printed on 10,000 gifts, with gift selected by the BCDA
  • Logo and link on expo’s website
  • A guest segment on BCDA’s Comcast television show, The Time of Your Life, which airs 16 times weekly for two months and is also available on the internet.
  • A 500-word article in the Expo Program guide and repeated in The Time of Your Life Digest about company services and products at the expo–BCDA reserves editorial privilege
  • Company logo printed on 25,000 flyers and other print media
  • Feature area or booth of choice
  • Business name printed in all publicity and advertising
  • Acknowledgement at event from main stage
  • Bold listing in Expo Program guide
  • Unlimited complimentary VIP passes to event with company logo
  • Acknowledgement in social media

Gold Sponsor: $5,000*

  • Logo and link on the expo website
  • A 500-word article in the Expo Program guide and repeated in The Time of Your Life Digest about company services and products at the expo–BCDA reserves editorial privilege
  • Logo printed on 25,000 flyers and other print media
  • Feature area or booth of choice
  • Recognition on BCDA’s Comcast television show, The Time of Your Life, which airs 16 times weekly for two months and is also available on the internet
  • Business name printed in all publicity and advertising
  • Business name on signage (for feature or sponsorship areas only)
  • Acknowledgement at event from the main stage
  • Bold listing in Expo Program guide
  • Unlimited complimentary VIP passes to event with company logo

The following are Gold Sponsorship Areas:

  • Flu Shots
  • Fairgrounds “Cow Palace” Sponsor
  • Entertainment Stage
  • Veterans Muster
  • Special Feature Areas
  • Catering Services Area

Event Bag Sponsor: $4,500

Event Bag Sponsor–limited to one sponsor

  • Logo and link on the expo website
  • A 250-word article in the Expo Program guide, and repeated in The Time of Your Life Digest, thanking the sponsor, including a short summary of the services and products their business provides–BCDA reserves editorial privilege
  • Logo printed on 25,000 flyers and other print media
  • Logo and-or business name, phone number and website on 11,000 bags with BCDA’s logo given to all attendees at the event’s entrance
  • One piece of collateral no larger than bag measurements (to be provided) included in bag
  • Inside exhibitor booth ($800) for two days at Expo
  • Exhibitor table for professional breakfast
  • Recognition on BCDA’s Comcast television show, The Time of Your Life, which airs 16 times weekly for two months and is also available on the internet
  • Business name printed in all publicity and advertising
  • Acknowledgement in social media
  • Business name on signage and acknowledgement at event
  • Bold listing in event’s program guide
  • Unlimited complimentary VIP passes with company logo

Professional Networking Breakfast or Networking Happy Hour Sponsor: $3,500 each

Professional Networking Breakfast or Networking Happy Hour Sponsor–limited to one sponsor for each event

  • Logo and link on the expo website
  • A 250-word article in the Expo Program guide and repeated in The Time of Your Life Digest about services and products at the expo–BCDA reserves editorial privilege
  • Logo printed on 25,000 flyers and other print media
  • Exhibitor table in a premier location at the professional breakfast (October 3 from 7 to 9 a.m.) or happy hour (TBD)
  • Logo on the professional breakfast or happy hour flier emailed to BCDA’s networks, professional affiliations and all conference attendees
  • Ten minutes of stage time to showcase your services and products
  • Inside exhibitor booth ($800) for two days at Expo
  • Recognition on BCDA’s Comcast television show, The Time of Your Life, which airs 16 times weekly for two month and is also available on the internet
  • Business name or logo printed on signage at the event (breakfast or happy hour) and acknowledgement at event from main stage
  • Special bold listing in event’s program guide
  • Unlimited complimentary VIP passes
  • Acknowledgement in social media

Silver Sponsor: $3,000*

  • Logo and link on the expo website
  • Logo printed on 25,000 flyers
  • One inside booth ($800)
  • Recognition on BCDA’s Comcast television show, The Time of Your Life, which airs 16 times weekly for two months and is also available on the internet.
  • Bold listing in Expo Program guide
  • Business name or logo printed on signage at the sponsored area, if applicable
  • Acknowledgement at event from main stage
  • Business name printed in all publicity and advertising pertinent to the specific area sponsored
  • Unlimited complimentary VIP passes
  • Acknowledgement in social media

The following are Silver Sponsorship Areas:

  • Booming Senior Centers
  • Health or Demonstration Areas
  • Entrance Sponsor

Bronze Sponsor: $2,000

  • Logo and link on the expo website
  • Logo printed on 25,000 flyers
  • One inside booth ($800)
  • Bold listing in Expo Program guide
  • Business name or logo printed on signage at the sponsored area, if applicable*
  • Fifty complimentary VIP passes
  • Mention in social media

The following are Bronze Sponsorship Areas:

  • Information Table–limit of two
  • Silent Auction Sponsor–limit of two

Event Bag Inserts: $1,000

Your company literature is placed in the expo event bag given to all 11,000 attendees–one piece of literature (11,000 pieces) provided by the marketing company. This is a powerful opportunity to promote your services to the event’s attendees whether or not you have physical presence at the event. Please call 410-887-2002 for additional information.

Custom Sponsorships

Custom Sponsorships are available to meet specific needs or marketing objectives. Call us at 410-887-2002 or complete the Contact Us form.